Discover, learn and lead in the economy with MV Marketing.

ONLINE TRAINING

Our Training area is dedicated to enriching knowledge about the Silver Economy, helping brands and professionals to establish authentic and profound connections with mature audiences.

FREE DOWNLOADABLE RICH MATERIALS

Improve your communication strategy by taking advantage of our free resources, designed specifically to improve brands’ interaction with mature audiences.

LITERACY GUIDE
ON LONGEVITY

Start your journey towards effective communication with mature audiences with our exclusive guide, outlining the 10 key principles for engaging the new maturity.

UX CHECKLIST
CONSUMER 50+

Excellence starts with the user experience. Our checklist provides the perfect starting point for developing digital products and campaigns that truly resonate with the 50+ audience.

ONLINE COURSES

Deepen your knowledge of the 50+ market with our online courses, designed by experts with vast experience.

MARKETING IN THE SILVER ECONOMY

Discover how understanding the needs, expectations and behaviors of mature audiences can revolutionize your marketing approach.

Main Classes

WORKSHOPS AND LECTURES

Immerse yourself in the silver economy with our training sessions, led by experts in 50+ marketing. From inspiring talks with Bete Marin, to workshops with practical dynamics, all the meetings provide unprecedented and efficient knowledge about the universe of maturity. Count on MVMKT to prepare your marketing and sales teams.

SILVER ECONOMY WORKSHOP/LECTURE

WORKSHOP/PALESTRA ECONOMIA SILVER IN THE REAL ESTATE SECTOR

UNIVERSAL PERSONA WORKSHOP

WORKSHOPS

Our talks offer powerful insights through studies and data on the Silver Economy, delivered by our co-founder, Bete Marin. With a wealth of experience in corporate events, Bete brings an engaging and informative approach with insights that highlight the opportunities generated by the Silver Economy. Bete has already shared her knowledge at prestigious events, including:

OUR LECTURES COVER A WIDE RANGE OF TOPICS, INCLUDING:

Each lecture lasts approximately 1 hour, offering valuable insights and practical strategies for engaging mature audiences in an authentic and effective way.

Transform the way your brand communicates with mature audiences. Fill in the form below to request a workshop or lecture.

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TESTIMONIALS

ONLINE TRAINING

Discover, learn and lead in the economy with MV Marketing.

Our Training area is dedicated to enriching knowledge about the Silver Economy, helping brands and professionals to establish authentic and profound connections with mature audiences.

Free Rich Materials for Download

LONGEVITY LITERACY GUIDE

Start your journey towards effective communication with mature audiences with our exclusive guide, outlining the 10 key principles for engaging the new maturity.

CHECHLIST UX CONSUMER 50+

Excellence starts with the user experience. Our checklist provides the perfect starting point for developing digital products and campaigns that truly resonate with the 50+ audience.

ONLINE COURSES

Deepen your knowledge of the 50+ market with our online courses, designed by experts with vast experience.

MARKETING IN THE SILVER ECONOMY

Discover how understanding the needs, expectations and behaviors of mature audiences can revolutionize your marketing approach.

MAIN LESSONS:

  • Silver Economy Data: Find out the figures for this important segment.
  • Demystifying Maturity: Learn about the demands of the new maturity in Brazil.
  • Diversity of the 50+ Profiles: Delve deeper into the characteristics and behavior of each profile.
  • Shopping Influencers: Tactics to identify and engage key influencers.
  • Case Studies: Valuable insights from successful strategies.

Workshops and Lectures

Immerse yourself in the silver economy with our training sessions, led by experts in 50+ marketing. From inspiring talks with Bete Marin, to workshops with practical dynamics, all the meetings provide unprecedented and efficient knowledge about the universe of maturity. Count on MVMKT to prepare your marketing and sales teams.

WORKSHOP/ LECTURE SILVER ECONOMY

  • A new look at maturity
  • Silver economy
  • Diversity profile

WORKSHOP/ LECTURE SILVER ECONOMY IN REAL ESTATE

  • A new look at maturity
  • Silver economy
  • Diversity profile
  • Housing profile
  • Mapping opportunities

WORKSHOP/ PALESTRA ECONOMIA PRATEADA NO SETOR IMOBILIÁRIO

  • Presentation of the 50+ audience profile
  • Analysis of current customer profiles
  • Co-creating a universal persona
  • Insights and opportunities
  • Final report with profile, personas, insights and opportunities

LECTURES

Our talks offer powerful insights through studies and data on the Silver Economy, delivered by our co-founder, Bete Marin. With a wealth of experience in corporate events, Bete brings an engaging and informative approach with insights that highlight the opportunities generated by the Silver Economy. Bete has already shared her knowledge at prestigious events, including:

  • Conecta Imobi – OLX: Exploring real estate trends in the Silver Economy.
  • ENAPRO Festival for Advertising Agencies: Addressing innovative marketing strategies for mature audiences.
  • Degusta Event – Two Wheels: Discussing the preferences and consumption behaviors of the 50+ public.
  • BHB Food Festival of innovation, business and content in the healthy food market.
  • CONAREC – The world’s largest Customer Experience event.
  • ConnectTeg: Connecting AI and IoT with solutions for the new maturity.

OUR LECTURES COVER A WIDE RANGE OF TOPICS, INCLUDING

  • The current demographic revolution.
  • Data on the Silver Economy in Brazil and around the world.
  • Profiles and behaviors of the 50+ public in Brazil.
  • Strategies to combat ageism and promote literacy in longevity.
  • Success stories

Each talk lasts approximately one hour and offers valuable insights and practical strategies for engaging mature audiences in an authentic and effective way.

Transform the way your brand communicates with mature audiences. Fill in the form below to request a workshop or lecture.

Please enable JavaScript in your browser to complete this form.

* Required fields

*


*


*

Testimonials